SIGNIFICANCE OF INTEGRATED MARKETING STRATEGY IN EXPANDING UZBEKISTAN'S SHARE IN GLOBAL TOURISM MARKETS
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Abstract
In this article, in order to ensure the effective operation of the tourism industry in the world economy, the fierce competition in the tourism market in Uzbekistan, suggestions have been developed on the active use of the elements of the integrated marketing strategy in the field.
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Khudoyarov Anvar Aidjanovich. (2023). SIGNIFICANCE OF INTEGRATED MARKETING STRATEGY IN EXPANDING UZBEKISTAN’S SHARE IN GLOBAL TOURISM MARKETS. American Journal of Interdisciplinary Research and Development, 21, 165–168. Retrieved from https://ajird.journalspark.org/index.php/ajird/article/view/810
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